Wednesday, May 5, 2010

Customer Loyalty Programs

Worth it or not? 

Some considerations:
* We're located next to a gym. 
* Next nearest smoothie shop is 2 miles away. 
* Our products cost 10 percent less than those at Emerald City Smoothie; our margins are probably smaller.  Our products are also unique for the area. 
*  Loyalty program costs

Insights and advice appreciated. 

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